Instagram has become a serious content marketing, networking and audience building tool for individuals and brands. Users engagement rate is higher than any other social networks. Here is the top 10 ways to get more instagram followers and way more visibility and engagement too.
10. Get Local
Go to the search page and Visit the Places tab to see what’s happening locally – your neighborhood, a city you’re targeting in ads, or an event in a certain location. You can also type in the name of the place to see all geotagged posts for that location.
9. Develop your own instagram style
Develop your own unique, recognizable visual style. Figure out how you want to stand out and make it so! You can take a look on some tips on how to create unique visual content style.
8. Approve photo tags before the content appears
Adjust your settings so any potentially embarrassing tagged photos won’t show without your approval. You’ll find this under “Options,” “Photos of You,” and “Add Manually.”
7. Remove unwanted tagged photos
Don’t want a tagged photo of you or your brand on your profile? You can’t remove the tagged photos from the site entirely, by choosing “Edit Tags,” selecting the ones you want to remove and choosing “Hide from Profile” (you may need to confirm). It does the trick.
6. Influencer marketing
Visit the profiles of each person you’ve identified as an influencer in your space and “Turn On Post Notifications” to be notified every time they share new content. Interact with top influencers in your space and try to become one of their favorite people or brands.
5. Descriptive Captions
Write descriptive captions. Storytelling will help generate engagement and sharing. National Geographic is fantastic at using storytelling alongside their Instagram photos to generate engagement and sharing.
4. Bio URL
It’s prime real estate on your Instagram profile. Use your bio link to drive traffic to your newest or most popular content.
3. Participate in popular conversations
Watch topically relevant and trending hashtags. Join these conversations to get in front of more people. For example, #woodworking for a carpentry company as well as trending, super-popular hashtags wherever you can.
2. Be Creative with hashtagging
Get creative with your hashtags. Be funny, ironic, or outrageous – but never boring! You need to look beyond the one-word, obvious hashtags.
1. Cross-promote your dedicated hashtags
Promote your dedicated hashtag on your other social profiles, on your website, and your email blast. You can also promote offline and have it printed on your receipts, in print ads, on signage in your store and at relevant events. If you’re on radio and TV, direct people to use your hashtag.